Aura – Fashion Retail eCommerce Platform

Project Overview

Aura is a mobile-first eCommerce platform crafted for modern businesses looking to establish and scale their online presence. The app provides seamless product listing, cart management, order tracking, and payment integration in one elegant interface.Whether you're launching a new brand or growing an existing one, Aura helps you reach your audience with mobile-ready performance, intuitive UI, and robust backend support.With real-time inventory sync, push notifications, and localized currency/tax features, Aura empowers retailers to deliver exceptional digital shopping experiences.

Location

Udupi, Karnataka

Industry

Fashion & Lifestyle – Global SaaS eCommerce Solution

Project Links

Google PlayApp Store

Technologies Used

React Native
Redux Toolkit
Firebase
OneSignal
REST APIs
Stripe
TypeScript
RTL Support

Key Features

Developed the cross-platform mobile app using React Native for Android and iOS.

Integrated personalized shopping flows with dynamic product rendering and deep linking.

Set up multilingual support with i18n and RTL layout using context-aware components.

Implemented Stripe, Razorpay, and PayPal for secure transactions.

Built interactive data visualizations using Chart.js for admin analytics.

Added push notifications with OneSignal for promotions and transactional alerts.

Ensured brand flexibility with modular and themeable UI components.

The Challenge

Scalability for Diverse Brands

Designing a flexible, modular architecture that supports multiple fashion brands with varying product types, themes, and branding requirements.

Seamless Personalization

Creating a recommendation engine that feels native and relevant, without impacting performance.

Secure Multi-Gateway Integration

Ensuring smooth integration of various payment gateways (Stripe, Razorpay, PayPal) while maintaining PCI compliance

RTL and Multilingual Support

Building a layout engine that cleanly supports both LTR (English) and RTL (Arabic) without duplicating code.

Aura – Fashion Retail eCommerce Platform Challenge Image

The Solution

30% Faster Time to Market

The modular, reusable component system allowed clients to launch their branded store in under 3 weeks.

Increased User Engagement

The intuitive UI and personalized recommendations led to a 45% boost in session duration in early user testing.

100% Payment Success Rate

Thorough QA and API fallback strategies ensured seamless, error-free checkout experiences across all gateways.

Multi-region Ready

Successfully deployed for audiences in India, UAE, and other GCC countries with full Arabic RTL support.

Client Feedback

Here's what our client had to say about the project.

"Dishant is extremely talented and technically skilled. Strongly Vouch his services for any one looking for anything react / next or react native. Was always available for communication and was flexible enough to take up any last minute changes in the requirement."

Vikas K

Vikas K

COO